社交有隔,友爱无间 Together WeCare

  •  1
  •  221
  •  0

这是一场基于社交媒体的互动传播活动,通过在社交媒体用户界面所做的改变,增强个人防护意识,同时鼓励用户们在这段艰难的时光团结一心,互相帮助。信息栏和评论栏里的每条信息都像是每个人在说话,需要拉开距离;点赞前先出现洗手动画;表情包丰富但要带上口罩;还有新创建的分享专区,鼓励人们分享友善的内容,传递疫情之中的力量和温暖。这一系列的创意改变,将让每一位社交媒体用户感到耳目一新,并引起广泛讨论。 This is an interactive communication campaign based on social media. Through the changes made to the social media user interface, awareness of personal protection is enhanced while encouraging users to unite and help each other during this difficult time. Every message in the message board and the comment board feels like everyone is talking and needs to be distanced. Thumb up is preceded by a hand-washing animation. Emoticons are plentiful but need to wear masks. There is also a newly created sharing zone to encourage people to share friendly content and spread the strength and warmth during the epidemic. This series of creative changes will be refreshing and widely discussed for every social media user.

赞一下

大大得愿望

 
发布